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Campaigns

Skip Campaign emails if someone converts

Stop sending the rest of a multi-step campaign to shoppers who have already purchased.

Campaigns and flows have always worked differently. A flow reacts to what a shopper does, and a campaign sends to everyone on the list. That gap mattered most when you were using a multi-step campaign to nurture shoppers towards a purchase, because someone who bought from the first email kept getting the rest. You can now put that logic on a campaign. Build three or four emails to warm shoppers up, and anyone who converts along the way stops receiving the remaining sends.

  • Turn on a toggle to stop sending the remaining emails in a multi-step campaign to shoppers who convert
  • Build a nurture campaign of three or four emails and have it behave like a flow, so anyone who purchases early drops out
  • Off by default, and you can switch it on or off at any time
  • Find it under Campaigns > your campaign > Overview > Stop sending after purchase

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